The 7 Benefits of Strategic Planning

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If you don’t know where you are going, then any road will take you there.

For some, “Strategy” and “Strategic Planning” is something that is done once a year which results in a report. Others think it is market position, operational effectiveness or an idea or business model.

Strategy is choosing to perform different activities that can be preserved and that will provide a sustainable competitive advantage. It is a mental exercise. It is a way of thinking about the world and ...

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6 Simple Steps on Preparing for Your Next Sales Meeting

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The days of asking a buyer the question, “So, what do you do?” are long gone. With so much information on the Internet these days, why is a buyer going to be perfectly fine with a meeting or phone call from a sales rep who didn’t take the extra steps to even look at their website?

Buyers expect you to know everything about their company in and out. Why? Because a buyer want a sales professional who understands their business and ...

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